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Red Ant Mobile

Red Ant Mobile enables businesses to take full advantage of the rapidly evolving mobile market. We provide a full range of services from expert advice on mobile strategy to the development and delivery of custom mobile applications.

Red Ant Mobile apps cover everything from small promotional tools to fully-fledged retail and social experiences. We also licence our own mobile commerce platform, specifically designed to allow existing retailers to offer a mobile storefront with minimal effort.

Fully integrated iPhone mCommerce platform with comprehensive catalogue and live lookup

Fully integrated iPhone mCommerce platform with comprehensive catalogue and live lookup
 

3663, one of the leading foodservice wholesale distributors in the UK, wanted to develop a market-leading mCommerce platform to meet customer wants, needs and service experiences and take advantage of opportunities for increased sales and customer satisfaction.

Read More Posted: 18/01/2012

DroidCon - an insight into the future of Android

 

The mobile experts at Red Ant recently attended DroidCon, Europe's largest Android conference, and got unique access to the latest opinions, trends and developments in the Android community. Here's our take on DroidCon's key messages.

Read More Posted: 21/10/2011

Ten Tips for Mobile UX

Ten Tips for Mobile UX
 

As the mobile channel matures and technologies develop, so too does the field of Mobile User Experience. We share ten tips for great mobile UX.

Read More Posted: 16/08/2011

What iOS 5 means for your apps

What iOS 5 means for your apps
 

On Monday, Apple announced the latest edition of the operating system that powers iPhones, iPads, and the iPod Touch – iOS 5, set for release this Autumn. Our tech team have taken a peak under the bonnet of the latest code, searching for what we think are the most interesting changes for both new and existing apps.

Read More Posted: 09/06/2011

10 Lessons From The Apprentice Going Mobile

10 Lessons From The Apprentice Going Mobile
 

Last night, Lord Sugar tasked his budding Apprentices with designing and publicising a smartphone app. Red Ant's Mobile Products Manager, Alex Sbardella, has a look at the two teams' performances, and gives 10 lessons you can learn from their mistakes to guide your own mobile strategy.

Read More Posted: 12/05/2011

The Unified Mobile Strategy

The Unified Mobile Strategy
 

The mobile revolution is well underway – it has already had a profound effect on the way we work, shop and socialise. Red Ant's mobile experts Dan Hatrveld and Alex Sbardella have authored The Unified Mobile Strategy - a white paper which lifts the veil on this powerful channel to market and offers some valuable advice on how to build an effective mobile strategy.

Read More Posted: 18/03/2011

'Musical sketchpad' mobile app for education and entertainment

'Musical sketchpad' mobile app for education and entertainment
 

O-Music wanted to exploit the potential of its O-Generator sequencer package by making it available as a mobile app. Red Ant developed the O-Generator for iPhone, offering a complete desktop experience with six versions featuring different instrument sets.

Read More Posted: 03/02/2011

Mobile apps v mobile websites

Mobile apps v mobile websites
 

The subject of whether it's better for businesses to invest in mobile apps or mobile websites has stimulated a great deal of discussion. Red Ant gives an expert opinion on a question posed on LinkedIn.

Read More Posted: 24/11/2010

Integrated mobile app with video content

Integrated mobile app with video content
 

Snoveo wanted to offer its online content as a free iPhone app. Red Ant project managed, designed and built an app complete with integrated mobile video streaming. It launched to 5* reviews.

Read More Posted: 30/07/2010

Mobile site development for brand awareness and audience engagement

Mobile site development for brand awareness and audience engagement
 

The RSA wanted to raise brand awareness and increase interaction and engagement with its audience on a mobile platform. Red Ant developed a feature-rich mobile site to complement the RSA’s existing website, with a full list of features including news, events and blogs.

Read More Posted: 18/07/2010

Why we're so excited by geo-locational mobile marketing

Why we're so excited by geo-locational mobile marketing
 

If 2009 was the year of Twitter asking 'what are you doing?', we believe that 2010 will be the year of asking 'where are you going?'

Read More Posted: 15/07/2010

Mobile app for anytime quoting with optimised user journey

Mobile app for anytime quoting with optimised user journey
 

PrivateFly was looking to move into the mobile space to offer customers anytime quoting for private jet hire. Red Ant carried out full wireframing and graphic design of the PrivateFly mobile app, and optimised the user journey. The app has had a very positive response and has received extensive coverage in a number of publications.

Read More Posted: 13/07/2010

Latest News

Our Topshop iPhone app has been shortlisted for a Retail Week Technology Award

We're up for Mobile Solution of the Year!

Posted: 20/04/2012

We've won Silver at the IVCAs!

In a dazzling ceremony which took place at the luxurious Grosvenor Hotel, Park Lane, the Red Ant team spent the evening rubbing shoulders with the likes of Google, BP, Warner Brothers and Channel 4, then took to the stage to collect their trophy from the BBC’s Kate Silverton.

Posted: 26/03/2012
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