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Barracuda Pub Group Ltd, which operates over 190 pubs and bars across the UK, wanted a unique and engaging online competition to promote its Party at the Pub brand and Christmas prize giveaway in partnership with key drinks brands.
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L’Artisan Parfumeur commissioned Red Ant to develop and implement a social strategy to promote the campaign, drive traffic to its website and increase activity across social platforms.
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3663, one of the leading foodservice wholesale distributors in the UK, wanted to develop a market-leading mCommerce platform to meet customer wants, needs and service experiences and take advantage of opportunities for increased sales and customer satisfaction.
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Iceland is one of Britain’s fastest-growing and most innovative retailers, recognised as one of the best companies to work for in the UK.
Posted: 17/01/2012
MCA4climate is a major initiative designed to help governments, particularly in developing countries, identify climate policies and measures that are low cost, environmentally effective and consistent with national development goals.
Posted: 03/10/2011
AEG commissioned Red Ant Exposure to deliver a series of high-quality vignettes, designed to educate and inform its community of ‘Perfektionists’ about its live Perfunkt Masterclasses, focusing on fine ingredients and trade secrets from some of Europe’s top chefs.
Posted: 20/06/2011
Electrolux wanted a stylish, innovative video presentation which would illustrate the concept of the Cube, its unique temporary dining experience. Red Ant Exposure delivered a clear, clean, engaging video which brought the concept to life and resulted in sell-out dining sessions and extensive press coverage across Europe.
Posted: 20/06/2011
PriceRunner wanted to use Twitter in an innovative way to increase its reputation, develop a loyal customer fanbase and secure its position as first choice for smart shoppers.
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Colt was looking for a comprehensive social strategy which would raise awareness of its Midsize Business Division products Ethernet and Smart Office, establish the brand as a thought leader in its field, and promote the fact that Colt is more than just a telecoms company.
Posted: 18/03/2011
O-Music wanted to exploit the potential of its O-Generator sequencer package by making it available as a mobile app. Red Ant developed the O-Generator for iPhone, offering a complete desktop experience with six versions featuring different instrument sets.
Posted: 03/02/2011
Disney wanted to use Red Ant’s versatility and expertise in two areas – to promote its programming and products across multiple territories and to reversion existing film for distribution worldwide. Red Ant scripted, edited, directed and produced a series of engaging videos and reworked leading titles for a global audience.
Posted: 27/09/2010
Letts and Lonsdale wanted to reposition their digital brand to increase online revenue. Red Ant designed and built a full eCommerce site to maximise revenue, engage with the target audience and create a community feel to enhance loyalty.
Posted: 09/09/2010
Filofax wanted an innovative way to promote its beauty gift box campaign. Red Ant developed an animated microsite aimed at a female audience and seeded the campaign through blogger networks and affiliates. The product became the fastest selling product of all time through a purely digital channel.
Posted: 30/08/2010
Volkswagen wanted to improve communications between franchise dealers across each of its brands. Red Ant created five secure extranets with a single administration point, plus downloadable documents and forums. Research time has been reduced by 20% so far.
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Designers Guild wanted to enhance its brand and reputation with a best-in-class online store. Red Ant created a clean, user-friendly eCommerce site which increased revenue by 100%, developed and managed a client acquisition programme which resulted in a 150% increase in their database of email addresses, and the site itself was awarded ‘Freshest Online Retailer’ at the Fresh Digital Awards.
Posted: 12/08/2010We're up for Mobile Solution of the Year!
Posted: 20/04/2012In a dazzling ceremony which took place at the luxurious Grosvenor Hotel, Park Lane, the Red Ant team spent the evening rubbing shoulders with the likes of Google, BP, Warner Brothers and Channel 4, then took to the stage to collect their trophy from the BBC’s Kate Silverton.
Posted: 26/03/2012
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